When Apple wanted to co-create the digital communications of its major European distributor, TD Synnex, they asked me to help. Reporting into both Apple and TD Synnex, we collectively reworked all communications for their major B2B partnership programme, producing over 80 targeted direct emails and half a dozen landing pages. Within three months, the campaign saw a 17% increase in open rates. I continue to work with Apple and TD Synnex to this day.

Click on the images below to see full pieces. Further examples are available upon request.