Ad hoc Projects
Click on the images to see the work
East of England cultural tourism
The counties of Suffolk and Norfolk play host to arguably the nation’s strongest creative offering outside of London, but few culture vultures outside of Norwich know about it. I moved to Suffolk and helped spread the word.
Anderson
I like wearing hard hats, so much so that I named a magazine after one, and it won an award. Plus, I introduced the Tao of content strategy to a bunch of big builders.
Sony
Harnessing the skills of two stand-up comics and a cardboard box, I wrote and directed an ad that showed how well a big Sony TV and smartphone can get on.
Mazda
Client: What would you do if we gave you a Mazda, three days in Japan and £60,000?
Me: This is what I’d do, please and thank you…
ITV
ITV's clever-clog quiz show The Chase wanted to offer its viewers some off-screen experiences, so I came up with some ideas. This semi-serious newsletter was one of them.
Burn/Coca-Cola F1 Newsletter
Again, working through Cake, I wrote a regular internal comms newsletter for the bigwigs at Coca-Cola to keep them up to speed on their sponsorship of the Renault Lotus F1 Team.
Sean Rowley’s New Vinyl Review
Guilty Pleasures impresario and DJ Sean Rowley asked me to produce a YouTube show around his lifelong obsession with vinyl. It started a record-buying habit I’ve failed to curb.
